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Wednesday, November 25, 2020

Price War

Price war is commercial competition characterized by the repeated cutting of prices below those of competitors. A price war is when two or more rival companies lower prices of comparable products or services with the goal of stealing customers from their competitors or gaining market share.

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Price wars are common in industries that have heavy competition and several comparable products.

Price war. Often they are not good for the companies involved because the lower prices reduce profit margins and can threaten their survival. If one of them reduces their price again a new round of reductions starts. A price war is a competitive exchange among rival companies who lower the price points on their products in a strategic attempt to undercut one another and capture greater market share.

English language learners definition of price war. One competitor will lower its price then others will lower their prices to match. Businesses may use a price war to.

See the full definition for price war in the english language learners dictionary. In the short term price wars are good for buyers who can take advantage of lower prices. A price war occurs when two or more rival companies lower prices of comparable goods or services in an attempt to gain customers and increase market share.

A situation in which companies or stores compete with each other by lowering their prices on goods or services in order to attract more customers.

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